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Entry of new firms in monopolistically competitive industries can convey a negative externality on producers because firms lose customers and profits from the entry of new competitors. This externality is called the

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business-s...

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Figure 16-11 Figure 16-11   -Refer to Figure 16-11. How much consumer surplus will be derived from the purchase of this product at the monopolistically competitive price? A) $250. B) $500 C) $562.50. D) $1250. -Refer to Figure 16-11. How much consumer surplus will be derived from the purchase of this product at the monopolistically competitive price?


A) $250.
B) $500
C) $562.50.
D) $1250.

E) B) and C)
F) B) and D)

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The deadweight loss that is associated with a monopolistically competitive market is a result of


A) price falling short of marginal cost in order to increase market share.
B) price exceeding marginal cost.
C) the firm operating in a regulated industry.
D) excessive advertising costs.

E) A) and B)
F) A) and C)

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The two types of imperfectly competitive markets are


A) markets with advertising and markets with price competition.
B) public goods and common resources.
C) oligopoly and monopoly.
D) monopolistic competition and oligopoly.

E) A) and D)
F) All of the above

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Figure 16-12 Figure 16-12   -Refer to Figure 16-12. Does this monopolistically competitive market produce the welfare-maximizing level of output? -Refer to Figure 16-12. Does this monopolistically competitive market produce the welfare-maximizing level of output?

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Table 16-7 A monopolistically competitive firm faces the following demand schedule for its product. In addition, the firm has total fixed costs equal to 20. Table 16-7 A monopolistically competitive firm faces the following demand schedule for its product. In addition, the firm has total fixed costs equal to 20.   -Refer to Table 16-7. If the firm has a constant marginal cost of $7 per unit, what price should the firm charge to maximize profit? A) $10 B) $14 C) $18 D) $22 -Refer to Table 16-7. If the firm has a constant marginal cost of $7 per unit, what price should the firm charge to maximize profit?


A) $10
B) $14
C) $18
D) $22

E) A) and C)
F) A) and B)

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Figure 16-13 Figure 16-13   -Refer to Figure 16-13. Use the letters to identify the area of profit for this firm. -Refer to Figure 16-13. Use the letters to identify the area of profit for this firm.

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Use a graph to demonstrate why a profit-maximizing monopolistically competitive firm must operate at excess capacity. Explain why a perfectly competitive firm is not subject to the same constraint.

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blured image Competitive firms do not face downward-...

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Figure 16-3 This figure depicts a situation in a monopolistically competitive market. Figure 16-3 This figure depicts a situation in a monopolistically competitive market.   -Refer to Figure 16-3. How much consumer surplus will be derived from the purchase of this product at the monopolistically competitive price? A) $200 B) $312.50 C) $400 D) $800 -Refer to Figure 16-3. How much consumer surplus will be derived from the purchase of this product at the monopolistically competitive price?


A) $200
B) $312.50
C) $400
D) $800

E) None of the above
F) All of the above

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Hotels in New York City frequently experience an average vacancy rate of about 20 percent (i.e., on an average night, 80 percent of the hotel rooms are full) . This kind of excess capacity is indicative of what kind of market?


A) monopoly
B) perfect competition
C) monopolistic competition
D) oligopoly

E) B) and C)
F) A) and C)

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Suppose the point of tangency that characterizes long-run equilibrium for a monopolistically competitive firm occurs at Q1 units of output. This level of output, Q1,


A) exceeds the level of output at which marginal revenue equals marginal cost.
B) exceeds the level of output at which marginal cost equals average total cost.
C) falls short of the level of output at which price equals marginal cost.
D) exceeds the firm's efficient scale of output.

E) A) and D)
F) C) and D)

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Which of these types of firms can earn a positive economic profit in the long run?


A) monopolies, but not competitive firms or monopolistically competitive firms
B) monopolies and monopolistically competitive firms, but not competitive firms
C) monopolies, monopolistically competitive firms, and competitive firms
D) No firms earn positive economic profit in the long run. Entry will reduce all firms' economic profit to zero in the long run.

E) A) and B)
F) B) and C)

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Figure 16-12 Figure 16-12   -Refer to Figure 16-12. Compare the price and marginal cost in this market with price and marginal cost if this were a perfectly competitive market. -Refer to Figure 16-12. Compare the price and marginal cost in this market with price and marginal cost if this were a perfectly competitive market.

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Monopolistic competi...

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Figure 16-14 Figure 16-14   -Refer to Figure 16-14. Which letter identifies the profit-maximizing level of output for this firm? -Refer to Figure 16-14. Which letter identifies the profit-maximizing level of output for this firm?

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Table 16-4 This table shows the demand schedule, marginal cost, and average total cost for a monopolistically competitive firm. Table 16-4 This table shows the demand schedule, marginal cost, and average total cost for a monopolistically competitive firm.   -Refer to Table 16-4. If the government forces this firm to produce at its efficient output level, how much profit will this firm earn? A) a $12 loss B) a $13 profit C) a $25 profit D) a $32 profit -Refer to Table 16-4. If the government forces this firm to produce at its efficient output level, how much profit will this firm earn?


A) a $12 loss
B) a $13 profit
C) a $25 profit
D) a $32 profit

E) A) and C)
F) C) and D)

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Considering perfect competition, monopolistic competition, and monopoly, which of the market structures results in production of the welfare-maximizing level of output?

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A monopolistically competitive market could be considered inefficient because


A) marginal revenue exceeds average revenue.
B) price exceeds marginal cost.
C) the efficient scale of production is only achieved in the long run, not in the short run.
D) markup pricing does not occur in any other market structure.

E) A) and D)
F) C) and D)

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Scenario 16-3 Peter operates an ice cream shop in the center of Fairfield. He sells several unusual flavors of organic, homemade ice cream so he has a monopoly over his own ice cream, though he competes with many other firms selling ice cream in Fairfield for the same customers. Peter's demand and cost values for sales per day are given in the table below. (Everyone who purchases Peter's ice cream buys a double scoop cone because it's so delicious.) Scenario 16-3 Peter operates an ice cream shop in the center of Fairfield. He sells several unusual flavors of organic, homemade ice cream so he has a monopoly over his own ice cream, though he competes with many other firms selling ice cream in Fairfield for the same customers. Peter's demand and cost values for sales per day are given in the table below. (Everyone who purchases Peter's ice cream buys a double scoop cone because it's so delicious.)    -Refer to Scenario 16-3. How much profit will Peter earn each day if he chooses the price and quantity that maximize his profit? A) $176 B) $208 C) $225 D) $352 -Refer to Scenario 16-3. How much profit will Peter earn each day if he chooses the price and quantity that maximize his profit?


A) $176
B) $208
C) $225
D) $352

E) C) and D)
F) A) and D)

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Figure 16-13 Figure 16-13   -Refer to Figure 16-13. Use the letters to identify the area of profit for this firm. -Refer to Figure 16-13. Use the letters to identify the area of profit for this firm.

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According to one theory, advertising sends a signal to consumers about the quality of the product being offered. An implication of this theory is that


A) the actual quality of the product is irrelevant.
B) the content of the advertisement is irrelevant.
C) advertising is not in the best interest of society.
D) it is irrational for firms to pay famous people large amounts of money to appear in their advertisements.

E) A) and D)
F) All of the above

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