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Average revenue for a monopoly is the marginal revenue divided by the quantity produced.

A) True
B) False

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Supply curves tell us how much producers are willing to supply at any given price. Hence monopoly firms have:


A) steeper supply curves than competitive firms
B) flatter supply curves than competitive firms
C) vertical supply curves
D) no supply curves

E) A) and B)
F) A) and C)

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Monopoly firms have:


A) horizontal demand curves and can sell only a limited amount at each price
B) horizontal demand curves and can sell as much as they want at each price
C) downward-sloping demand curves and can sell as much as they want at each price
D) downward-sloping demand curves and can sell only a limited amount at each price

E) A) and D)
F) B) and D)

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During the life of a drug patent, the monopoly pharmaceutical firm maximises profit by producing the quantity at which marginal revenue is greater than marginal cost.

A) True
B) False

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Graph 15-2 Graph 15-2    This graph reflects the cost and revenue structure for a monopoly firm. Use the graph to answer the following question(s) . -Refer to Graph 15-2. Profit will be maximised by charging a price equal to: A)  P<sub>0</sub> B)  P<sub>1</sub> C)  P<sub>2</sub> D)  P<sub>3</sub> This graph reflects the cost and revenue structure for a monopoly firm. Use the graph to answer the following question(s) . -Refer to Graph 15-2. Profit will be maximised by charging a price equal to:


A) P0
B) P1
C) P2
D) P3

E) All of the above
F) B) and C)

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C.R. Evans, a transportation corporation, has just completed the development of a new subway system in Melbourne. Currently there are plenty of seats on the subway, and it is never crowded. Its capacity well exceeds the needs of the city. After just a few years of operation, the shareholders of C.R. Evans common stock are experiencing incredible rates of return on their investment, due to the profitability of the corporation. -According to the information provided, which of the following statements are most likely to be true? (i) C.R. Evans is a natural monopoly (ii) new entrants to the market know they will earn a smaller piece of the market than C.R. Evans currently has (iii) C.R. Evans is most likely experiencing increasing average total cost


A) (i) and (ii)
B) (ii) and (iii)
C) (i) and (iii)
D) (i) , (ii) and (iii)

E) B) and C)
F) None of the above

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Suppose a pesticide company discovers and patents a new weed killer. This patent gives the company:


A) a monopoly right to sell the weed killer for an unlimited number of years
B) a monopoly right to sell the weed killer for a limited number of years
C) partial ownership of the right to sell the weed killer for a limited number of years
D) partial ownership of the right to sell the weed killer for an unlimited number of years

E) None of the above
F) All of the above

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The difference in total surplus between a socially efficient level of production and a monopolist's level of production is:


A) offset by regulatory revenues
B) usually small and insignificant
C) a deadweight loss
D) all of the above

E) A) and D)
F) B) and D)

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Discount coupons have the ability to help a grocery store:


A) maximise its profit
B) price discriminate
C) target their customers based on their individual willingness to pay
D) do all of the above

E) B) and D)
F) A) and B)

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Graph 15-6 Graph 15-6    This graph depicts the demand, marginal-revenue and marginal-cost curves of a profit-maximising monopolist. Use the graph to answer the following question(s) . -Refer to Graph 15-6. Monopoly profit with perfect price discrimination equals: A)  ABC B)  BDEC C)  ADEC D)  ADF This graph depicts the demand, marginal-revenue and marginal-cost curves of a profit-maximising monopolist. Use the graph to answer the following question(s) . -Refer to Graph 15-6. Monopoly profit with perfect price discrimination equals:


A) ABC
B) BDEC
C) ADEC
D) ADF

E) None of the above
F) C) and D)

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When a monopolist reduces the amount of output that it sells, the price of its output:


A) increases
B) decreases
C) stays the same
D) may increase or decrease, depending on the elasticity of demand

E) A) and D)
F) A) and B)

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The simplest way for a monopoly to arise is for a single firm to:


A) own a key resource
B) inflate its prices
C) cut production to increase demand for a product
D) collude with the other producers in town

E) A) and B)
F) All of the above

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Graph 15-2 Graph 15-2    This graph reflects the cost and revenue structure for a monopoly firm. Use the graph to answer the following question(s) . -Refer to Graph 15-2. If the monopoly firm is currently producing output at a level of Q<sub>3</sub>, reducing output will always cause profit to: A)  increase as long as output is at least Q<sub>2</sub> B)  increase as long as output is at least Q<sub>1</sub> C)  remain unchanged D)  decrease This graph reflects the cost and revenue structure for a monopoly firm. Use the graph to answer the following question(s) . -Refer to Graph 15-2. If the monopoly firm is currently producing output at a level of Q3, reducing output will always cause profit to:


A) increase as long as output is at least Q2
B) increase as long as output is at least Q1
C) remain unchanged
D) decrease

E) None of the above
F) B) and C)

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Graph 15-3 Graph 15-3    This graph reflects the cost and revenue structure for a monopoly firm. Use the graph to answer the following question(s) . -Refer to Graph 15-3. Profit on a typical unit sold for a profit-maximising monopoly would equal: A)  P<sub>3</sub> - P<sub>2</sub> B)  P<sub>3</sub> - P<sub>0</sub> C)  P<sub>2</sub> - P<sub>1</sub> D)  P<sub>2</sub> - P<sub>0</sub> This graph reflects the cost and revenue structure for a monopoly firm. Use the graph to answer the following question(s) . -Refer to Graph 15-3. Profit on a typical unit sold for a profit-maximising monopoly would equal:


A) P3 - P2
B) P3 - P0
C) P2 - P1
D) P2 - P0

E) A) and C)
F) B) and C)

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If there are no close substitutes for the monopoly's product, the monopoly has increased market power.

A) True
B) False

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Graph 15-6 Graph 15-6    This graph depicts the demand, marginal-revenue and marginal-cost curves of a profit-maximising monopolist. Use the graph to answer the following question(s) . -Refer to Graph 15-6. Monopoly profit without price discrimination equals: A)  ABC B)  BDEC C)  ADEC D)  ADF This graph depicts the demand, marginal-revenue and marginal-cost curves of a profit-maximising monopolist. Use the graph to answer the following question(s) . -Refer to Graph 15-6. Monopoly profit without price discrimination equals:


A) ABC
B) BDEC
C) ADEC
D) ADF

E) B) and D)
F) A) and C)

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When a monopolist is able to sell its product at different prices, it is engaging in:


A) exploitation of consumers
B) predatory pricing
C) price discrimination
D) price differentiation

E) C) and D)
F) B) and C)

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Price discrimination adds to social welfare in the form of which of the following? (i) increased profits to the monopolist (ii) increased consumer surplus (iii) increased total surplus


A) (i) and (ii)
B) (ii) and (iii)
C) (i) and (iii)
D) (i) , (ii) and (iii)

E) C) and D)
F) B) and C)

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In the market for home heating, consumers typically have several options (e.g. electricity, heating fuel, natural gas, propane, etc.), yet we often think of firms in this industry as behaving like monopolists. Using your understanding of monopoly, discuss the context in which your electricity provider is a monopolist. Is this characterisation universally applicable? Carefully explain your answer.

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In this case, the firms are monopolists ...

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Given that monopoly firms do not have to compete with other firms, the outcome in a monopoly market is best described as:


A) not in the best interest of society
B) where excessive pollution occurs
C) efficient, but not equitable
D) all of the above

E) C) and D)
F) All of the above

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